All Articles Tagged As: commercials
 | This is not your typical year for Super Bowl ads, according to John Antil, University of Delaware associate professor of business administration who tracks advertising for the big game. Antil said Fox television has most likely sold all of its available ads for Super Bowl XLII to be aired on Sunday, Feb. 3, adding that the network sold out of most of the inventory much earlier than is typical and at record prices--up to $3 million for a 30-second spot. ...> Full Article |
When TV viewers like a company's Super Bowl commercial, the company's stock price goes up, according to a study by researchers in the University at Buffalo School of Management and Cornell University.
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